Product Analytics
Identify areas for improvement in your product/website/app based on user interaction data and increase your product quality.
86%
of buyers are willing to pay more for great customer experience
Identify areas for improvement in your product/website/app based on user interaction data and increase your product quality.
our clients
We use user-generated data to help you improve your product, as well as its financial and marketing features
We will set up sales funnel tracking to cut abundant bottlenecks in user behavior scenarios mostly caused by unclear descriptions or poorly designed pages.
We conduct A/B testing to optimize conversions: setting up and tracking the sales funnel, finding gaps in user behavior scenarios, and analyzing the outcomes.
WHY DO YOU NEED US
Benefit from our services to get more assets for your product
Tracking the sales funnel will show the behavioral patterns of your users while they interact with your site. The approach will let you see what is happening with your product, how people use site functions, what options are the most popular, and what deters your customers from purchasing.
While experimenting and testing new features, we make sure that they match with essential needs of your target audience before you show them to wider audiences. These low-risk tests serve as invaluable sources of information for your team.
who conduct A/B testing see an increase in conversion rates
Product analytics is the key to improving your product. When used continuously, product analytics will help you improve the effectiveness of the user path and bring higher revenue.
Talk To Our Analytics Expert
Our tools
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timelines
Each project is unique. However, here is the standard workflow we follow.
We will optimize your product and enhance your bottom line by analyzing user behavior, measuring product performance, and identifying growth opportunities.
Let’s Get StartedCase studies
Take a glance at our history of the challenges we have helped our clients overcome.
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FAQ
Check out the team's answers to the popular questions from our clients. Can’t find the info you’re looking for? Please contact us any time.
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It depends on the on-site traffic amount to the test page. We suggest testing for at least 2 weeks.
We will adjust A/B testing tools (Optimize and others) when you need to change current elements. Once changes are global, we will assign A/B testing to your developers.
Changes in design, form, or presence of hypotheses subject to testing are required.
If you need to test multiple changes, don't apply them all on a single page. This will lead to confusion — you won't be able to tell which changes were effective. It is much better to break up the process by testing changes one after another. An A/B test equals one hypothesis.
Be patient with A/B tests and don't end them prematurely. An optimal period for A/B testing is a week or more.
An A/B test compares two versions of a web page that implements a new design or hypothesis.
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