- Powerful Link Building Strategy for eCommerceSeptember 13, 2022
There are numerous cases where boosting sites with links had little effect or even backfired on the site’s positions. Most part of the time, poor SEO link-building strategies are to blame.
- “The Back-to-School Campaign is not as Usual”: the Experience of the Largest Ukrainian Electronics RetailersSeptember 9, 2022
For retailers in different countries, the Back to School Season is no less significant than Black Friday or the Christmas holidays.
- Trends of Audio Electronics in 2022: US vs UK MarketsAugust 12, 2022
Audio technology is evolving at the speed of light. Advanced audio devices substitute old ones, start-ups are vying for market share with well-known brands, and consumers struggle to become among the first happy owners of a new piece of wireless headphones or smart speakers.
- RACE Framework: Your Practical Tool for Effective Digital MarketingAugust 11, 2022
According to the IAB report, ¾ of the advertising expenditures are forwarded to digital channels. The statistics were developed on the US market basis, although similar indicators also take place in Europe.
- Google Ads Seller Rating And Product Reviews: Step-by-step GuideJuly 5, 2022
Search engine rankings and reviews are one of the most critical success factors for online retailers. In our new post, we give you a step-by-step guide to implementing and maintaining seller and product ratings in Google Ads.
- How the Ukrainian eCommerce Changed During A Month Of The WarMay 19, 2022
In early 2020 we were sure that the COVID pandemic changed our lives forever. This seemed a horrific situation for the world economy.
- Outreach as a service: strategy and the benefits for eCommerceNovember 5, 2020
Ahrefs reports 43.7% of the most top-ranking pages have some reciprocal links. The figures speak for the trust Google sees in the backlinks and the use of outreach marketing as a service. In this article we explain what is outreach marketing, figure out what are the benefits of outreach as a service and give the Continue reading >
- How to Prepare for Black Friday in 2020: a Checklist from PromodoOctober 30, 2020
Online shopping in the UK has experienced a 74% growth since COVID-19 become a global concern in 2020. In the USA 61% of businesses are expecting higher demand for their products or services during the holiday season due to the virus spreadover. Not only the stats but common sense indicates that this year’s Black Friday Continue reading >
- 6 Metrics for Ecommerce Websites You Didn’t Know AboutOctober 16, 2020
Keeping track of the number of visitors, orders, and the bounce rate has long been insufficient to effectively develop an online store. Pavel Kapelyushny, Deputy Head of Customer Development at Promodo shares six important metrics that eCommerce marketers and business owners should regularly monitor. Percentage of missed impressions in the search Let’s say people place Continue reading >