Category: Guides

  • How To Research Your Competitors: Step By Step Tutorial
    February 5, 2018

    Keep your friends close, but your enemies closer. Even if you do not consider your competitors your enemies, this is highly important to your business success to understand their weaknesses and strong points. Because every good idea grows from improving an area of someone’s weakness. Moreover, a competitive analysis is the right way to examine Continue reading >

  • Steps To Perform a Profitable Email Marketing Campaign From The Very Start
    January 12, 2018

    According to GetResponse Report 2017, email marketing is the most effective digital marketing channel today. With over 4000% ROAS benchmark and 60% conversation rate, this marketing channel attracts the attention of all types of businesses, no matter their size. Let’s figure out what types of promotional emails you need to deal with, and what steps Continue reading >

  • Friday Catch-Up: How to Keep Your Financial New Year’s Resolutions
    January 6, 2017

    Many New Year’s resolutions are somehow related to financial goals. You may want to get a high-paid job, spend more on your summer vacation, or qualify for a quarterly bonus. However, to stick to such kind of resolutions is a tough call. The study shows that one in four resolution makers fails after the first Continue reading >

  • Google Analytics Certification: “Why” and “How” behind It
    October 12, 2016

    Everybody’s heard about Google Analytics (GA), some people know its general features, but only some individuals use its extended functionality. Promodo is official Google AdWords & Analytics partner that provides the following partner services: Analytics Strategy, Campaign Optimization, Content Optimization, Custom Analysis, Ecommerce, Implementation & Audit, and Mobile App Tracking. So, we use the full Continue reading >

  • Remarketing Audiences in Google Analytics Using Script
    September 1, 2016

    Introduction PPC experts have lacked remarketing audience creation function for a while. After Remarketing with Analytics was released from a beta testing in Managment Analytics API such an opportunity has appeared. Earlier, experts needed a huge amount of time to create a big number of audiences. The new API function has changed a lot, so Continue reading >