Category: UX/UI

  • digital marketing trends
    Digital Marketing: Recommendations in 2023
    January 9, 2023

    Digital marketing is on the list of the key success factors for businesses in 2023, no matter whether they are eCommerce, brick-and-mortar stores, or SaaS startups.

  • digital shopping cart
    How to combat cart abandonment with UX: detecting common checkout mistakes of eCommerce brands
    February 23, 2021

    Online checkout stats shows that more than 80% of online customers abandon their shopping carts. Out of them, about 87% are going to finish their order later. We are not sure if businesses are ready to sacrifice and lose time waiting for those 87% to return and complete the checkout, that’s why in this article Continue reading >

  • visual merchandising
    How to Arrange Products to Boost Sales: 10 eCommerce Merchandising Tactics
    October 21, 2019

    Ecommerce merchandising is the ultimate task each business owner has to consider to drive more sales. Visual merchandising works well not just for brick-and-mortar stores but has demonstrated its effectiveness for online businesses as well.   An efficient eCommerce merchandising strategy can increase the average order value, take customer experience to the next level, and boost Continue reading >

  • Are Your Product and Home Pages Conversion Focused
    October 11, 2019

    The conversion-focused product page and home page may sound a bit mercantile, especially for those beginners who are aiming to build an emotional connection with customers. It’s just the way it is in the eCommerce business. All “roads” on a good website should lead to a purchase. Moreover, they should be well-navigated and enjoyable for Continue reading >

  • What Product Filters To Use On Large eCommerce Websites
    October 7, 2019

    Product filters are one of the essential eCommerce elements that can affect website performance. When it comes to user experience and search engine optimisation, well-organised category filters can make a huge difference. You would be surprised to know that only 16% of eCommerce websites provide their customers with proper filtering experience.  For websites with a Continue reading >