Category: Marketing

  • Promodo Partners 2017: Ideas Worth Sharing
    April 25, 2017

    The seventh Promodo Partners seminar was held in Kyiv on April, 19th. More than 450 participants from Ukraine, Russia, Belarus, Moldova, Kazakhstan, and Lithuania visited the event. 13 speakers presented e-commerce marketing insights and useful hints. Let’s remember the most interesting points, ideas, and data mentioned during the event. Ukrainian E-Commerce Market Research In March Continue reading >

  • Effective Tactics of Email Marketing
    March 21, 2017

    Email marketing is one the most effective channels that help businesses attract attention to their products and return clients. 52% of marketers say that email marketing is the most effective digital marketing channel, according to the 2017 Digital Marketing Plans Survey. Besides, the major part of business communication is still writing emails. Moreover, people use Continue reading >

  • How to Use Chatbots in Business
    March 14, 2017

    Why This Is Important Today, one of the most popular ways to communicate is messaging, which means that people from your target audience write short messages to their friends and family every day. And not to take an opportunity to draw their attention using a chatbot means to deliberately lose to your competitors. What Is Continue reading >

  • How to Beat a Cross-Border Player on a Local Market?
    March 2, 2017

    According to the current E-commerce Europe report, 16% of all individuals in the EU made purchases outside of their home countries. For example, Alibaba is the 3rd largest e-commerce retailer on the Ukrainian market. Probably, the company is even unaware that they are participating in the race! Large cross-border sellers are inviding local markets, hitting Continue reading >

  • Friday Catch-Up: Updates for Advertisers
    February 24, 2017

    The winter is coming to an end. So, it’s time to catch-up the latest updates for advertisers selected by our experts. Find out what helpful tools from Vkontakte, Facebook, Google AdWords, and Yandex.Direct work out for you. We also would like to share new information about mobile from GSMA Intelligence. Vkontakte: Sending Emails Vkontakte launched Continue reading >

  • Friday Catch-Up: Valentine’s Day Marketing Suggestions
    February 10, 2017

    Love is in the air. People are celebrating Valentine’s Day with their beloved ones while the economies love this holiday because of money we spend on our valentines. For example, the National Retail Federation projects that the Americans will spend more than $18 billion on planned gift purchases this year. Valentine’s Day is another way Continue reading >

  • Monday Catch-Up: Digital Marketing Conferences to Attend in 2017
    February 6, 2017

    Staying in trend and following all the industry updates is only possible if you attend the major events and conferences. Our team have always enjoyed learning new methods and sharing their experiences on our blog and social media. To make sure you are always up to date we have selected the top 10 conferences and Continue reading >

  • Friday Catch-Up: Explore Your Site and Make It Advertising-Friendly
    February 3, 2017

    We selected 5 tools to help business owners and their teams get initial data about their sites’ performance and receive recommendations on how to improve the situation. Take away some of the guess work and ensure that everything works as it should. Remember that your site is something that your clients and potentials see. Since Continue reading >

  • Not to Miss Opportunities for Advertisers on Facebook: Trends for 2017
    January 24, 2017

    The 2016 year brought online businesses and marketers plenty of information to think over. Now, it is time to revise the trends we predicted for 2016 and come up with the new predictions. In 2016, we noticed the growth in the number of advertisers and they had to spend more to make their ads work. Continue reading >

Load More Posts