Category: PPC

  • 15 Most Useful Google Chrome Tools for PPC Wizards
    September 20, 2016

    If you’re a PPC specialist, you probably don’t have much time for reading, so we made this article only a 4-minute read. At the same time, it contains the most useful suggestions on how to work smart applying PPC for eCommerce sites using extensions of Google Chrome. This will allow you to save your working Continue reading >

  • Remarketing Audiences in Google Analytics Using Script
    September 1, 2016

    Introduction PPC experts have lacked remarketing audience creation function for a while. After Remarketing with Analytics was released from a beta testing in Managment Analytics API such an opportunity has appeared. Earlier, experts needed a huge amount of time to create a big number of audiences. The new API function has changed a lot, so Continue reading >

  • How Does Voice Search Development Influence SEO?
    August 3, 2016

    In the last issue of the weekly rubric of Whiteboard Friday, Rand Fishkin (Moz’s co-founder) wrote about the influence of the increase of voice and dialog search on the SEO strategies and tactics. Our expert, Andrey Ivashchenko (SEO tech lead at Promodo), provided some great comments on this article. How Does Voice Search Works Voice Continue reading >

  • Promodo is Yandex Certified Partner
    July 22, 2016

    Yandex is one of the biggest search engines of the Eastern Europe and it has confirmed qualification of our experts. This certificate means, that we match the following conditions: •  High quality of service delivered •  Big quantity of advertising campaigns •  Reputation of one of the best web marketing agencies in the region To Continue reading >

  • The Friday Catch-Up: A Whirlwind of News and So Little Time
    September 5, 2014

    Hey there everyone! It feels like we just went through an eternity since last Friday. The weeks are getting longer and we just cannot wait that much to see you guys again. The noisemakers around the internet perhaps had a similar idea because we are simply teeming with gossip. This week, you’ll notice our news Continue reading >

  • Promodo is ranked #1 in PPC management by Topseos
    March 4, 2014

    Search  engine marketing company, offering high quality search engine optimization services, marketing in social networks and usability analysis, has been ranked by Topseos the #1 company in PPC management  for March 2014.

  • Online sales of ecommerce store and dynamic remarketing
    October 30, 2013

    There are a lot of talks about how to improve retail sales, and dynamic remarketing is topical now.  So we decided to write a post about it too.

  • When do we need pay per click and when pay per impression?
    October 21, 2013

    When a context advertisement campaign begins, the problem of choosing the scheme of payment for traffic arises. The simplest and the most common decision is to pay per every click on the ad. The most of advertisers choose this very way – and win from this. But sometimes mass media gives possibility to cut expenses Continue reading >

  • Webinar materials: Winning Google AdWords tactics for E-commerce sites
    October 17, 2013

    This week on October 16th Promodo held a webinar “Winning Google AdWords tactics for E-commerce sites”.  Businesses owners and marketers who would like to promote online store often have difficulties setting up Google AdWords account correctly and managing it in the most efficient way. That is why these points have been covered in our webinar.

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