• Friday Catch-Up: Updates for Advertisers
    February 24, 2017

    The winter is coming to an end. So, it’s time to catch-up the latest updates for advertisers selected by our experts. Find out what helpful tools from Vkontakte, Facebook, Google AdWords, and Yandex.Direct work out for you. We also would like to share new information about mobile from GSMA Intelligence. Vkontakte: Sending Emails Vkontakte launched Continue reading >

  • How Long Does SEO Take to Work
    February 22, 2017

    Company owners often ask the same question: “How long does SEO take to work?” This may seem a hard question to address, but fortunately, it can be answered. To reassure you, let us put a spoiler here: a time-consuming SEO process is usually the sign that your budget is spent the way it should be. Continue reading >

  • Friday Catch-Up: Social Media Marketing How-Tos
    February 16, 2017

    In this catch-up, we gathered the basics of social media marketing. Our team selected the commonly used terms and concepts in a short glossary, composed a step-by-step SMM strategy development plan, and picked the most important success metrics. The last part of this post is devoted to actionable tips on how to get the best Continue reading >

  • Friday Catch-Up: Valentine’s Day Marketing Suggestions
    February 10, 2017

    Love is in the air. People are celebrating Valentine’s Day with their beloved ones while the economies love this holiday because of money we spend on our valentines. For example, the National Retail Federation projects that the Americans will spend more than $18 billion on planned gift purchases this year. Valentine’s Day is another way Continue reading >

  • Monday Catch-Up: Digital Marketing Conferences to Attend in 2017
    February 6, 2017

    Staying in trend and following all the industry updates is only possible if you attend the major events and conferences. Our team have always enjoyed learning new methods and sharing their experiences on our blog and social media. To make sure you are always up to date we have selected the top 10 conferences and Continue reading >

  • Friday Catch-Up: Explore Your Site and Make It Advertising-Friendly
    February 3, 2017

    We selected 5 tools to help business owners and their teams get initial data about their sites’ performance and receive recommendations on how to improve the situation. Take away some of the guess work and ensure that everything works as it should. Remember that your site is something that your clients and potentials see. Since Continue reading >

  • E-Commerce Analysis: Why and How to Measure Micro-Conversions
    January 26, 2017

    We collect tons of data. Many silos are full of it – CRM, Google Analytics profiles, Facebook, Doubleclick & AdWords reports, YouTube channel data, email marketing system statistics, and many others. They can overwhelm any marketing team and puzzle people with a simple question: “That’s sweet, but what should I do next?” We’d like to Continue reading >

  • Not to Miss Opportunities for Advertisers on Facebook: Trends for 2017
    January 24, 2017

    The 2016 year brought online businesses and marketers plenty of information to think over. Now, it is time to revise the trends we predicted for 2016 and come up with the new predictions. In 2016, we noticed the growth in the number of advertisers and they had to spend more to make their ads work. Continue reading >

  • Stages of Technical Analysis of Your Site
    January 20, 2017

    This Friday, we want to remind you about the importance of technical audit of your website before you start your another search engine optimization (SEO) campaign. As follows from the points below, you may get terrible results because you have unsolved technical issues. So, learn the vital basics and run all the necessary checks first Continue reading >

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