Georgia Travel

About the client

Georgia Travel is an official site of the Georgian National Tourism Administration. The main goal of their site is to promote the image of Georgia as a tourist destination and increase the number of tourists visiting this country.

Challenge

To build the image of Georgia as a tourist country and increase the number of tourists from the target region to priority geographical areas.

Results

  • 15% - 20% overachievement of target KPIs
  • Substantial interest growth in Georgia as a tourist country

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