About the client

Nikon Corporation is a company that manufactures and sells optical instruments, including imaging products, microscope solutions, semiconductor lithography systems, and industrial metrology solutions.

Challenge

To promote Nikon D7500 DSLR among the target audience on Facebook and drive targeted traffic (photographers and fans of the brand) to the website.

Results

• 5th place in efficiency among all countries that launched Canvas on local markets
• 0,12$ cost per click