SEO friendly web design can make your website be attractive and convenient for users, while simultaneously optimised for search engines from launch.
Search engines consider a variety of factors to provide a valid website ranking. Particularly, they pay attention to a websites architecture, navigation, content hierarchy, and responsiveness. Developing an SEO friendly Web design is the most efficient method to make your website rank highly within the search results from its launch.
Inasmuch as this is achieved through the well-established collaboration of SEO and UX/UI specialists during the project process. . Thus, the whole design of your website will not only be user-friendly but also SEO-friendly, to the extent this will be based on an elaborated SEO structure which meets all the requirements of search engines.
Business owners have become used to the thought that search engine optimisation is an afterthought when redesigning or creating a new ecommerce website. For this reason, to improve on the SEO ranking of a site that has already been designed and launched almost always becomes a problem. After analysis, SEO specialists often begin to make changes to the structure or suggest claims for unnecessary elements to the site. A designer is then forced to spend extra time on modifying the website design again, which in turn a business owner continues losing valuable time and money with potentially no idea when their website will start to see results. SEO web design solves this issue.
A carefully elaborated structure stimulates users to stay longer on your website. This can reduce bounce rate and boost conversions as well as makes all content on your website appealing for search engines. SEO Web Design also prevents duplication of additional efforts for the extended period and speeds up any further in-house or third-party SEO agency work in the future.
Simple architecture
Intuitive navigation
Mobile friendly design
Sensible URL structure and naming
Simple site search
High-speed loading
Improved ranking from the very start
Forming the website structure At this stage, our SEO specialists create the rigorous site structure considering your market’s keyword demands and other characteristics that interests your target audience. This has two goals. The first aim is is to organise all the sections in such a way as users can logically find a page, category, or a product they are seeking. The second – to help web crawlers such as Googlebot crawl your site structure and index the content..
UX/UI Design At this stage, our UX/UI specialists discuss the further website structure directly with our SEO team, elaborate the visual concept and work on the layouts.
Technical specifications for developers Our SEO and UX/UI specialists prepare technical requirements for developers to provide the correct implementation of the final website layout as well as the website optimisation.
Stage 1
We gather the words and phrases for which your audience may search for products and services you or your competitors offer. Then, we analyse and sort targeted keywords to compel these into the semantic kernel. This will help towards developing a convenient website structure and improve further website ranking.
Stage 2
We carefully structure all the information your website should consist of and organise these into categories and subcategories. Then, we determine the navigation which will be in the header, and form menu.
Stage 3
We elaborate a simple link structure that follows a navigation hierarchy. After this step, all URLs will be named by actual words instead of symbols and have appropriate keyword coverage which is crucial for ranking.
Stage 4
To increase user engagement on your website, we elaborate the comprehensive structure of the internal links. With the help of these the visitors can easily navigate the website, and search engines have an improved understanding of what pages are important to the website, and how to get there.
>Stage 5
Our specialists analyse and create effective CTAs, convenient product filtering and SEO tags. These can significantly improve conversion rates and help search engines find associated items on your website.
>Stage 6
Following the SEO structure, our designers develop the graphic structure and the interaction prototype with all the aesthetic recommended features.
>Stage 7
After the prototype is approved, our specialists start designing all the pages in detail according to your brand stylistics.
>Stage 8
Our UX/UI specialists create an responsive website layout . Mobile friendly design is crucial not only to users but also to search engines. Inasmuch as since 2015 Google has been using Mobile first index – the algorithm which penalises website and pages that are not responsive.
>Stage 9
At the last stage, our SEO and UX/UI teams prepare technical requirements for developers to provide the correct implementation of the final website layout as well as the website optimisation.
>Stage 1
We gather the words and phrases for which your audience may search for products and services you or your competitors offer. Then, we analyse and sort targeted keywords to compel these into the semantic kernel. This will help towards developing a convenient website structure and improve further website ranking.
SEO and UX/UI are dynamic partners in attracting customers to your ecommerce website.
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For any questions [email protected]
+44 (0) 20 313 766 81
+44 7852 537715
Lincoln
The Terrace AT5,
Grantham Street,
LN2 1BD
Las Vegas
7848 W. Sahara Ave.
NV 89117
