ABOUT THE AUTHOR
Content Manager at Promodo since 2023.
In 2014, I started my professional career as an assistant literary editor. Currently, I am actively gaining experience in writing articles about digital marketing and other related topics. In my work, I strive for an expert approach and creativity, which helps to create unique content aimed at providing a high-quality and effective solution in this area.
Measuring the impact of media advertising campaigns on YouTube and Facebook on company revenue is challenging. However, there are metrics that can help.