Promodo Partners X: Digitalisation is in the air

The anniversary 10th Promodo Partners conference was held in Kyiv, on May 16th. This year, over 600 ecommerce executives visited the event to share their best practices, exchange experiences, and expand their professional network.

nothing but business

Traditionally, there are two parallel sessions. On the main stage, owners and C-levels of leading ecommerce businesses in Ukraine, Turkey, and the Czech Republic rose relevant company management issues and gave insights on how they dealt with these. This part was more inspiring and personal growth-oriented. The speeches helped guests to feel they are not alone with their problems; everyone has similar issues in growing businesses.

conference in Ukraine

Particularly, Maxim Bakhmatod, a managing partner of UNIT.City touched on HR problems:  how to motivate and develop employees, what keeps people at work, and what should they be punished for?

Maxim Bakhmatov

Igor Smelyansky presented how he managed to transform the bureaucratic government posting service “Ukrposhta”, which is the largest posting chain in Ukraine, and regain consumer trust. Especially, how to perform in old-fashioned conditions and inspire people to change.

Igor Smelyansky

Vladyslav Chechotkin, CEO of the largest marketplace in Ukraine Rozetka.ua, shared insights on how the company reacts on purchase returns and how to scale back product return rate to 1.4%.

Vladyslav Chechotkin

 

Emre Ekmekci, the President International at Hepsiburada.com — the leading ecommerce platform in Turkey, and Yusuf Ibili, CEO of the B2CDirect logistics company presented how to penetrate overseas markets and what problems they encountered on the road.

Emre Ekmekci Hepsiburada

Václav Liška, CEO and co-owner of the largest Czech marketplace Aukro.cz, presented how his business passed through their 5-year crisis, recovered and soared to incredible success.

Václav Liška Aukro

 

The second session was utility and ready-to-use. The in-house Promodo experts from PPC, SEO, SMM, Email marketing, Google Analytics and UX/UI departments conducted workshops. They presented case studies and revealed the unobvious but, at the same, widespread mistakes ecommerce businesses make.

girl takes photo

Check out the photo report of Promodo Partners X on our Facebook profile.

If you would like to be included on our Promodo Partners list, contact our team today.

Leave a Reply

avatar
  Subscribe  
Notify of

Recent posts

Abandoned Cart: How To Return Customers To Your Website

December 6, 2019

More than 80% of customers leave their online shopping carts abandoned, and 87% of them are ready to finish their order later. Of course, “later” sounds good, but this doesn’t mean that they will return and finish their shopping. What is an abandoned shopping cart “Abandoned” or forgotten is considered a shopping cart in which Continue reading >

Top 5 Customer Retention Metrics to Measure

December 3, 2019

Improving customer loyalty is one of the most important aspects of business development.  Even if you’re a large online retailer with stable traffic and good conversion rates, you shouldn’t make attracting new customers your only goal. And here’s why. A study of large and medium-scale ecommerce businesses in Eastern and Central Europe showed that repeat Continue reading >

Branded Traffic: Why It’s Crucial For eCommerce and How To Increase It

December 2, 2019

Branded traffic can bring twice as many conversions as regular traffic. However, not every online store is running ad campaigns on branded queries or even try to enhance brand awareness at all. Ilona Bagdasarova, a PPC specialist at Promodo, explains what brand traffic is, whether an eCommerce business needs it and how to increase its Continue reading >

How Long Does SEO Take to Work

November 26, 2019

Ecommerce owners often ask this very question: “How long does SEO take to work?”  To clear things up, we had asked our Promodo SEO specialists to answer this and other common questions about search engine optimisation, and wrote their answers in this article. To reassure you, let us put a spoiler here: a time-consuming SEO Continue reading >

Let's get the ball rolling

Please fill in this short form and we will be in touch with you soon

For any questions [email protected]

UK | USA

+44 (0) 20 313 766 81
+44 7852 537715

Lincoln
The Terrace AT5,
Grantham Street,
LN2 1BD

+1 347 809 34 86

Las Vegas
7848 W. Sahara Ave.
NV 89117

State Of Ecommerce 2018 (Poland)

TOP 50 Market Players & Their Traffic Analysis

enter correct name, please
enter correct e-mail, please

Promodo Partners X: Digitalisation is in the air

0
start now

Start now