Nataliia Raskopa

In this report, we have visualized trends across seven market niches based on weighted average indicators within each category.

We analyzed 184 websites with different traffic volumes over the same period from Ahrefs, Similarweb, and Semrush, and compared the indicators.

Global statistics show that online sales in the fashion industry account for 20% and expected to intensify.

The Promodo team has been closely monitoring the dynamics of the Ukrainian online market since the beginning of the full-scale invasion.

Almost 10 million Ukrainians are purchasing goods online. 1.5 million customers made their first online purchase in 2023.

After the Russian full-scale invasion in February 2022, the Ukrainian economy faced unprecedented problems. In 2023, it started to recover. Read the details!

With the advent of artificial intelligence and search chatbots, as well as the growing popularity of video content, SEO optimization is not the same.

In this guide, we will explore practical tips on how to create a website for online store with minimal resources, helping you make a successful entry into the w

Many online marketers habitually classify PPC ads as a tool for boosting direct sales.

More than 80% of customers leave their online shopping carts abandoned, and 87% of them are ready to finish their order later.

Once upon a time, in a town far far away, a certain eCommerce company’s marketing expert presented a brand awareness strategy to the board of directors.

How to enter a new market? This is the question lots of retailers who successfully promoted their products within certain regions frequently ask.

Everybody gives tips on good writing, why don’t we do the same? Here are some steps to help your text collect more likes, shares and browsing.

Zappos is the largest shoes and clothing online shop in the world. In addition, the shop also sells other groups of goods such as cosmetics, bags and even jewel

Product filters are one of the essential eCommerce elements that can affect website performance.

Google Plus is a social network created by Google. The peculiarity of this social media is its close connection to all the other Google services.

Usually, we do not pay attention to the general dynamics of the e-commerce market development.

Last year’s CEE eCommerce report showed that 69% of shopping sessions take place on mobile and generate 44% of revenue and 41% of transactions.

One of the best free ways to increase ecommerce conversion rate at no cost to you is to create a good selling headline which will attract users’ attention.