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Author
Anastasiia Ilchenko

ABOUT THE AUTHOR

Anastasiia Ilchenko

Senior PPC Specialist

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More than 7 years in marketing. Experience of working with leading players of Ukrainian retail, western projects. Current lecturer at Promodo Academy on Contextual advertising, targeted advertising and digital marketing courses.

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Recent posts by Anastasiia Ilchenko:

PPC
How to Optimize a PPC Campaign for Real Estate: 10 Steps

While paid ads generate $2 in return for every dollar spent, real estate businesses consider a pay-per-click (PPC) strategy as a sustainable option.

February 15, 2024
15 mins
PPC
A New Level of Custom Google Ads Reports: Adshub by Promodo

What opportunities does the tool provide and how to create the best adwords reports - we'll tell and show through our latest case studies.

February 7, 2024
5 mins
PPC
Facebook Ads for Real Estate: 9 Proven Strategies

A lion's share of real estate players underestimates Facebook as a strategically viable ad resource...

January 26, 2024
15 mins
Digital Marketing
Tools for Measuring Share of Voice (SOV): How to Measure and Analyze for Effective Marketing

Do consumers associate your brand with specific products you present? Do they consider you an authority in your industry?

October 4, 2023
12 min