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When to Start Doing Content Marketing in Ecommerce

November 15, 2017

Ecommerce websites are the key clients for digital marketing agencies. Their online promotion activities usually include using different tools for sales increase, conversion growth, and loyal target audience acquiring. This presupposes careful tracking of latest digital marketing trends and profound analytics. To do that, marketers should not only swim with the stream but also need to often Continue reading >

SEO for Large Ecommerce Websites: What to Focus on

November 10, 2017

Many SEO approaches are effective for small online shops but don’t work well for large ecommerce. It’s quite easy to implement the changes into minor projects, while on large ecommerce websites, numerous problems can arise (in truth, they usually do). The reason is the scale of the business and many people who influence every change on the website. In Continue reading >

How to keep up with digital marketing news

November 3, 2017

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How to escape from ‘Baden-Baden’ quickly

November 2, 2017

If your online store has been lowered in Yandex, you may get into ‘Baden-Baden’. This is an algorithm for determining over-optimized content announced by Yandex in March 2017. This algorithm is a part of the basic ranking system that lowers websites in search results when they violate the optimization rules. From our experience, a site Continue reading >

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